Marketing Manager

Love marketing and looking for an exciting opportunity at a tech company in Berlin? At Purple, we have the perfect position for you! We are looking for a motivated Marketing Manager (m/f/d) who has already gained some marketing experience, can work independently and has the desire to learn new things every day.

About Purple:

With its publishing platform, Purple offers magazine and news publishers the ideal solution. From headless CMS to modern news apps and websites to AI-supported newsroom automation and audience development tools.

Our customers range from medium-sized publishing houses to international publishing groups. Close contact with our customers helps us to develop our product in a user-centered and market-oriented way.

We want to continue to grow together and we need your support to do so!

Ihre Aufgaben

• Conception & implementation of content and communication strategies to market Purple's B2B product and service portfolio.

• Further development and optimization of funnel management.

• Campaign planning and implementation for lead generation.

• Editing and creating content for videos, infographics, social media posts, newsletter, blog, website.

• Monitoring, performance measurement and reporting of KPIs.

• Continuous further development of the inbound marketing area.

• Close cooperation with sales and product management.

• Research and implementation of technical issues in user-oriented content formats.

• Implement graphic tasks in smaller scopes independently.

• Editorial maintenance of the website in coordination with internal stakeholders.

• Continuous optimization of the website with regard to SEO and evaluation of performance with web analysis tools.

  Why purple?

• A great company with a recommendation rate of 87% on Kununu

• Home office is a matter of course for us, even before Corona

• 30 days of workation in other European countries

• Flexible working hours and uncomplicated family compatibility

• E-bike leasing or BVG company ticket with subsidy

• Individual further training opportunities

• In addition, you can expect above-average coffee, free lunch on office days, soft drinks, a foosball table, a popcorn machine and regular team events in our Berlin office

  Are you ready to grow with us? We look forward to receiving your application for a long-term collaboration!

Ihr Profil

• Completed vocational training/studies (marketing/business/media/communication sciences) or/and 3+years of professional experience in (inbound) marketing, preferably B2B.

• Experience in email marketing and social media marketing.

• Very good knowledge of performance measurement, analysis & reporting of Google/Web Analytics, social media tracking.

• Team player with excellent communication skills.

• Knowledge of working with content management systems. And CRM systems

• Very good written and spoken German, other languages, especially English, are welcome.

• Proficient in the use of common Office tools.

Kontakt

jobs@sprylab.com Phone +49(0) 30 236258950 Gergana Schumacher HR SPRYLAB Company