Psychologist (PhD Position) for AI-Driven Cancer Prevention Campaigns

Ihre Aufgaben: We are seeking a creative and research-driven psychologist to join our interdisciplinary team in advancing cancer prevention through digital communication. This fully funded PhD position focuses on the development and evaluation of AI-generated virtual influencers designed to promote cancer prevention messages on social media platforms such as Instagram, TikTok, and LinkedIn.

In this position, you will have the opportunity to:

• Develop AI-Generated Virtual Personalities: Design and create virtual influencers tailored to specific audiences, focusing on engagement and credibility in delivering cancer prevention messages
• Conduct Digital Health Campaigns: Utilize social media platforms to disseminate evidence-based information on modifiable cancer risk factors, such as tobacco use, unhealthy diet, sun exposure, alcohol consumption, and HPV infection
• Measure Campaign Effectiveness: Analyze audience engagement, campaign reach, demographic impact, and cost-effectiveness to assess the success of virtual influencers in changing health behaviors
• Advance Research in Health Communication: Investigate psychological factors such as parasocial relationships, audience trust, and content perception in response to AI-generated influencers

Key Responsibilities:

• Design and implement AI-driven & generated social media campaigns targeting cancer prevention as a primary topic, but also cardiovascular health / heart disease prevention
• Collaborate with experts in AI, oncology, cardiology and public health to ensure evidence-based and ethical messaging
• Conduct quantitative and qualitative research to evaluate the psychological and behavioral impact of the campaigns
• Publish research findings in high-impact academic journals and present at international conferences

Ihr Profil:

• Master?s degree in psychology, communication sciences, or a related field
• Strong interest in digital health communication, social media research, and health psychology
• Familiarity with statistical analysis, research design, and social media metrics
• Excellent communication and teamwork skills
• Experience with AI tools or digital campaign creation is a plus but not required
• Good knowledge of Englisch; knowledge of German is not required

Please submit your application, including a CV, cover letter, and academic transcripts, via our online portal.

Unser Angebot: Hervorragende Rahmenbedingungen: modernste state-of-the-art Infrastruktur und Möglichkeit zum internationalen Austausch auf Spitzenniveau Zugang zu internationalen Forschungs-Netzwerken Doktorandengehalt mit den üblichen Sozialleistungen 30 Tage Urlaub Flexible Arbeitszeiten Möglichkeit zur mobilen Arbeit und Teilzeitarbeit Familienfreundliches Arbeitsumfeld Nachhaltig zur Arbeit: Vergünstigtes Deutschland-Jobticket

Entfalten Sie Ihr volles Potenzial: gezieltes Training und Mentoring durch das DKFZ International PhD Program und den DKFZ Career Service Unser betriebliches Gesundheitsmanagement bietet ein ganzheitliches Angebot für Ihr Wohlbefinden

Sie sind interessiert?

Dann werden auch Sie Teil des DKFZ und tragen gemeinsam mit uns zu einem Leben ohne Krebs bei!

Ihre Ansprechperson: Dr. Titus Brinker Telefon: 0151/75084347

Befristung: Die Stelle ist zunächst auf 3 Jahre befristet.