Business Development Representative - (Marketing/Remote)

At Bidgely (which means "electricity" in Hindi), we work to accelerate a clean energy future by emPOWERing energy companies and consumers to make data-driven, energy-related decisions. We are a global company, with roots in Silicon Valley, California and Bangalore, India. Bidgely carries over seventeen energy patents, and brings a passion for AI to utilities serving over twenty-seven million customers worldwide!

Bidgely is an AI-powered, cloud based SaaS solution provider that enables electric and gas utilities worldwide to personalize customer experiences, optimize grid and customer operations and accelerate their journey towards the clean energy future.

The Energy Industry is being disrupted by a number of new technologies like EVs, Solar, Batteries, Smart Meters, and Smart Home devices. Consumers are becoming self-sufficient with their own energy production and storage threatening a century-old utility business model. Additionally, the grid was not designed for the peaks created by EVs and the valleys created by the solar generation which has created new challenges and opportunities for the utilities (and innovative companies) to manage an evolving grid.

Ihre Aufgaben

• Collaborate with marketing and sales teams to develop and execute highly targeted marketing campaigns to a defined subset of accounts

• Conduct thorough research on target accounts to identify key decision-makers, influencers, and pain points.

• Create personalized marketing outreach to engage target accounts and drive awareness.

• Utilize various marketing channels, including email marketing, social media, and events, to reach and engage target accounts.

• Monitor campaign performance and analyze data to continuously optimize ABM strategies and tactics.

• Sales Development:

• Conduct outbound prospecting activities, including cold calling, email outreach, and social selling, to engage with key stakeholders within target accounts.

• Qualify leads by conducting thorough discovery calls and using qualification frameworks to identify potential opportunities.

• Collaborate closely with the sales team to hand off qualified leads and provide them with detailed information to facilitate effective follow-up.

• Book meetings at strategic events and assist with event logistics where required.

• Maintain accurate and up-to-date records of all activities, leads, and account interactions in the CRM system.

• Collaboration and Reporting:

• Foster strong cross-functional relationships with marketing, sales, and other relevant teams to ensure alignment and collaboration.

• Provide regular updates and reports on ABM campaign performance, lead generation activities, and pipeline progression to key stakeholders.

• Collaborate with marketing teams to provide feedback on marketing assets, messaging, and campaign strategies based on customer and prospect insights.

Ihr Profil

We are seeking a highly motivated and results-driven individual to join our team as a Business Development Representative - Marketing. This is a hybrid role that combines Account Based Marketing and Business Development activities into one role focused on generating, activating, and progressing revenue opportunities in a defined set of accounts.

You will be responsible for executing highly focused account-based marketing initiatives, as well as driving sales pipeline growth through targeted prospecting and lead qualification efforts. This position requires a strong understanding of both marketing and sales principles, excellent communication skills, and a passion for driving revenue growth. You will join a small but mighty team of marketers and salespeople who are knowledgeable, supportive and share a passion for excellence. The Business Development Representative - Marketing reports directly to the Head of Revenue Marketing.,

• Results - You're highly results-motivated and delight in seeing your efforts track directly into creating pipeline and revenue,

• 1+ years of prior experience as a Sales Development Representative, Business Development Representative or similar role; you want to lean into marketing and implement some of the Account Based Marketing tactics that you wish you'd had in your last sales role.

• Strong understanding of marketing and sales principles, with the ability to align marketing activities with sales objectives.

• Excellent communication and interpersonal skills, with the ability to engage and build relationships with key stakeholders.

• Proven track record of achieving targets and driving revenue growth.

• Familiarity with CRM systems and sales and marketing automation platforms like Salesforce.com

• Analytical mindset with the ability to interpret data and make data-driven decisions.

• Self-motivated and driven to succeed in a fast-paced and dynamic environment.

• Ability to prioritize tasks, manage time effectively, and meet deadlines.

Wir bieten Ihnen

• Quality - Quality is at the heart of everything you do. You take great pride in your work and are a trusted resource.,

• Opportunity to work within a passionate team united by the goal of a clean energy future

• We provide the tools you need to execute your role including home office set up

• Discounts on movie tickets, technology, pet insurance and more!

• Opportunity to grow with a startup - we offer stock options!

• Flexible working arrangements,

• Medical, Dental and Vision Insurance coverage from day one

• HSA, FSA and DCFSA plans

• Unlimited and Flexible Paid Time Off

• Annual wellness stipend

• Annual professional development stipend

• 401(k)

• 6 Weeks Paid Parental Leave

• Access to wellness resources through InsightTimer

• Employee Assistance Program (EAP) with support for your whole family, The salary range for this position is $60,000-$65,000 base pay with variable