Marketing Automation Specialist

Ihre Aufgaben

Do you know what an ever-growing company needs at any given time to support the expansion of its global technology sales and automate our processes?

Someone like you, to act as a consultant for the automated marketing platform (Pardot), providing the necessary training and support for the various stakeholders.

Faouzi, your future manager, is known for his passion and ability to listen. He has been working at Creaform for five and a half years as Digital Marketing Manager.,

• Participate with various stakeholders in the definition, development of strategies and choice of tactics for automated marketing campaigns

• Design, plan, implement, manage, test, analyze and optimize automated campaigns (nurture, Drip...)

• Create, manage, analyze and optimize e-mailing campaigns, and provide advice and recommendations to maximize results

• Design and produce forms and landing pages in Pardot according to the needs defined by the various stakeholders

• Design and optimize templates for emails, landing pages, campaign flows, etc., to make users as autonomous as possible in their use

• Produce and communicate automated marketing campaign performance reports to the various parties involved

• Work closely with IT teams on Pardot's connection and interaction with SalesForce CRM

Ihr Profil

• Pardot experience required

• Advanced knowledge of email marketing KPIs and conversion metrics

• Knowledge of Google Analytics GA4

• Knowledge of HTML and CSS an asset

• Fluency (written and spoken) in English and French to be able to communicate, train and exchange with 100% English-speaking and bilingual teams

• Interest in emerging technologies

• Analytical and problem-solving skills

• Highly developed organizational skills

Wir bieten Ihnen

Here is what we offer:

• Diversity and variety of projects in a multitude of industries

• Ongoing training to support you in your career progression

• Recognition of your ideas

• A caring environment that encourages personal and professional growth

• Diversity and inclusion; there is no one-size-fits-all thinking

• Wide range of benefits: competitive salary, group insurance, 401k, competitive vacation policy, employee, and family assistance program, flexible work arrangements

  We work hard, but we have a lot of fun! We have fun with sports, parties, themed events and more!

  To succeed in this function, we will accompany you with:

• Excellent onboarding

• Training

• A mentor

• Coaching