Marketing Specialist Central Europe Antech Diagnostics
Anzeige vom: 27.12.2024

Marketing Specialist Central Europe

Standort:
  • Viernheim
Antech Diagnostics

Zusammenfassung

  • Arbeitszeit
    Vollzeit
  • Typ
    Festanstellung

Gewünschte Fähigkeiten & Kenntnisse

Network
Security
Website
CAN
across
Projektmanagement
Übersetzungssoftware
Google Analytics
Marketing
Make
Social-Media
SEO
Salesforce
Marktforschung
Support
LinkedIn
Organisation
B2B
Engagement

Stellenbeschreibung

We understand that the world we want tomorrow starts with how we do business today, and that's why we're inspired to make A Better World for Pets. Antech is comprised of a diverse team of individuals who are committed to each other's growth and development. Our culture is centered on our guiding philosophy, The Five Principles: Quality, Responsibility, Mutuality, Efficiency and Freedom. Today Antech is driving the future of pet health as part of Mars Science & Diagnostics, a family-owned company focused on veterinary care., We understand that the world we want tomorrow starts with how we do business today, and that's why we're inspired to make A Better World for Pets. Synlab Vet and Antech Diagnostics are comprised of a diverse team of individuals who are committed to each other's growth and development.

Being part of this amazing global group gives us the benefit of a huge network of experts and specialists, a future we can invest in and the security that allows us to concentrate on what we do best - caring for pets. Being part of the Mars family of businesses provides huge development opportunities across the group for our Associates.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment, we are committed to fostering a culture that is inclusive and diverse for all of our associates.



Ihre Aufgaben


The Marketing Specialist for Central Europe will support the Central European team (Germany, Austria, Switzerland) in planning and executing marketing communication activities that drive brand awareness, lead generation and customer engagement in the veterinary diagnostics field.,

  • Campaign coordination: support in the planning execution and monitoring of marketing campaigns including digital channels and print.

  • Content & communications: create and localize marketing content including social media, website updates, product brochures and communications ensuring relevance to the central European region.

  • Event support: organize and manage exciting and marketing events including trade shows, seminars product launches, internal events.

  • Cross functional collaboration: work cross functionally and collaborate with our internal teams across sales, product management and corporate affairs to align on strategic initiatives.

  • Market research and insights: conduct research on industry trends, competitor activities, marketing analytics and customer insights within the central European region to inform marketing initiatives.

  • Product knowledge building: work with teams of experts to proactively develop expertise in the veterinary diagnostics portfolio and market to understand customer needs, leveraging this knowledge to create effective marketing materials and campaigns

  • Support our sales team: with materials including presentations and marketing materials to support lead generation and customer engagement.

  • Other administrative tasks to support the day-to-day operations of our marketing team.

  • Stay up to date with the latest marketing trends and technologies providing ideas to the marketing team.



Ihr Profil


  • Several years of professional experience in marketing and communication, preferably within a B2B sector

  • Completion of a degree or training in a relevant subject area

  • Experience in marketing communications, digital media, applications, social media or related marketing field

  • Willingness to build up product, service and customer knowledge across veterinary diagnostics

  • Familiarity with marketing tools and platforms (e.g. Google Analytics, Salesforce, LinkedIn, social networks)

  • Willingness to work in a matrix organisation and proven ability to work cross-functionally

  • Excellent project management skills, highly detail oriented with the ability to work in an organised, efficient manner with ability to prioritise tasks

  • Strong communication skills, both written and verbal. Fluent in German and proficient and very good knowledge of English

Profil

Fachliche Voraussetzung

  • Broschüren, Business to Business, Content-Entwicklung, Demonstrations-Fähigkeiten, Diagnostische Fähigkeiten, Digitale Medien, Forschung, Google Analytics, Kampagnen, Kundenbedarfsplanung, Kundenbeziehungsmanagement (CRM), Kundenverständnis, Leadgenerierung, Markenbewusstsein, Marketing, Marketing Analytics, Marketing-Kommunikation, Marktforschung, Produkt Management, Projektmanagement, Salesforce.Com, Soziale Medien, Tiermedizin, Veranstaltungsmanagement, Vertrieb, Verwaltungstätigkeiten, Werbekampagne

Persönliche Fähigkeiten

  • Detailgenauigkeit, Eigenmotivation, Kommunikation, Koordinierend, Multitasking, Strategisches Denken, Teamarbeit

Sprachkenntnisse

  • Deutsch, Englisch

Bewerbung

    Branche:

    Handel

    Arbeitgeber:

    Antech Diagnostics

    Adresse:

    Antech Diagnostics
    Industriestr 20
    28199 Bremen