Manager Global Consumer Insights (f/m/d)

Responsibilitiesarrow_right

• Lead market research projects independently across various categories and methodologies and all stages: stakeholder alignment, agency briefing, agency selection, questionnaire/guide alignment, and presentation of results
• Manage projects across all FHCS core categories: Floor Cleaning, Wiping/Scouring, and Laundry Care
• Execute projects using various methodologies: Concept Test, Price Test, Product Test, Artwork Tests, Brand Image Tracking, etc.
• Independently set up and analyze market research studies using DIY survey tools (e.g., claim tests, simple Conjoints, Artwork tests)
• Consult with stakeholders on market research topics (e.g., Concept writing, research timing)
• Create ad-hoc or recurring data analysis based on various data sources (e.g., Nielsen, IRI sell-out data)
• Maintain and improve the research library for historic market research projects Qualificationsarrow_right
• 3+ years of relevant job experience in: consumer insights and research, category insights (FMCG, non-food industry) and in qualitative and quantitative research as well as Business Intelligence (e.g., Nielsen / IRI)
• Master's degree or equivalent combination of education and experience, ideally with focus on marketing, communication, media, economics or comparable fields
• Business fluent in English, German is a plus
• Market Research Project Management experience across various different qualitative and quantitative methodologies (e.g. as part of a market research agency or client side)
• Strong analytical skills, detail-oriented, pragmatic and solution-oriented work
• Excellent verbal and written communication skills
• Team player with strong holistic thinking and disciplined collaboration skills